Delivering Strategic Public Relations and Marketing Counsel
Gary D. McCormick, APR, Fellow PRSA
GMc Communications, LLC
Following more than three decades of experience creating award-winning campaigns for corporate, nonprofit and government clients, Gary formed GMc Communications in 2016. Prior to creating his consultancy, he was director of corporate communications for Scripps Networks Interactive, parent company of cable networks HGTV, Food Network, DIY Network, Cooking Channel, Travel Channel and Great American Country. Before that, he supported the promotion of its home giveways - HGTV Dream Home, HGTV Urban Oasis and HGTV Smart Home; identified opportunities for reciprocal marketing for HGTV and DIY Network; and was the director of public relations for DIY Network and Fine Living TV Network.
Gary joined Scripps Networks after 17 years of public affairs support to federal government clients. He developed and managed the government’s largest communications programs for such technical and controversial programs as chemical weapons disposal and storage of high-level nuclear waste, His experience also includes work for two nationally recognized public relations firms, as well as in radio, television and print media.
Gary served as the Chair and CEO of the Public Relations Society of America in 2010 and president of the PRSA Foundation in 2006 and 2007. He has been a co-chair of the Champions for PRSSA since 2005, Board of Advisors for the Plank Center for Leadership in Public Relations from 2007-2020, and was recognized for his contributions to public relations education as the 2015 recipient of its Patrick Jackson Award for Distinguished Service to PRSA and the 2006 Honoree of the PRSA Educators Academy David Ferguson Award. He was inducted into the inaugural class of his alma mater’s Hall of Fame in Journalism and Public Relations at Colorado State University in 2011.